Doger has been created to satisfy pet owners necessities. It is a new system to offer many pet-related services in the same website.

The company wanted a clean and stylish image that could difference Doger from their market, that in this sector, tends to use shapes and colors very jazzy and childlike.

The isotype was designed based on a previous sketch of the client. Protection and wellness of pets and owners are the main goals of this new company.

Solidity and dynamism are assembled in this isotype to create a distinct and memorable logotype.